Simple models can provide powerful insights. So what does a simple model look like, and how do you develop one? And in particular, how do you ensure that it focusses on the things that matter most? Making choices in design—what to include, and what to leave out—are fundamental. A thought exercise in reinventing the project plan.
There are times that I marvel at the value that a simple model provides. And yet we often go out of our way to make things difficult, to be as detailed and comprehensive as we can. Rather than looking for what is essential, we ask for everything. Yet simple models can have surprising depth behind them. And they can be extraordinarily powerful in helping to make sense of complex situations.