It is a little astonishing how often people presume that change can be forced. In particular, there’s an assumption that all that’s required is for senior management to tell everyone what to do, and they’ll do it. You can try. I guarantee it won’t work; at least, it won’t work for long. Leadership has a role, but it’s not the one you think.
We have an authenticity problem. More specifically, we have a belief that we are supposed to be exactly who we are, all the time. There is compelling evidence that suggests that perception is exactly wrong.