Posts Tagged ‘ words matter ’

Got a KPI For That?

While this is likely to come across as controversial, I’m going to say it anyway: If you care most about key performance indicators, then you likely don’t care about what matters most. And that’s a challenge. In my view, it’s a challenge of terminology, of ideology and of narrow-minded thinking masquerading as holistic solution. But semantics are important. And the words you use say a lot about what you value.