How we think about work is perceptual. How we approach it is critical. We can just do the work, or we can invest the effort to do it well. Why I think that’s important.
Why do we obsess about—and in fact embrace—notions of eternal busy-ness? That was the question that was raised in the first article in this series. One aspect that I outlined was the role that technology has played in providing constant access to near-ubiquitous information. This article continues those themes, exploring our eternal obsession with improvement.