One of the fundamental questions everyone wants answered is, “When will this all end?” There aren’t any clear pathways forward, nor are there any hard answers about how or when the current pandemic will conclude. There are maybes and possibilities. This week’s article starts a multi-part series about how things might play out. It starts with exploring, in a bit more detail, how we think about the future.
We’re often pretty sure that we understand what values are. Defining them clearly and compellingly, though, is an entirely different matter. Values aren’t about defining the lowest common denominator of what is important. They get at the very heart of who we are, and particularly how we operate, decide and interact. Getting them right is critical; it also takes a great deal of work.
Vision statements—like mission statements—need to be specific, meaningful and clear. They reflect our future aspirations, and are an important test of where we are going and why that is important. Like mission statements, though, vision is often vague, imprecise and overly general. For vision to do something, it has to say something.
Pick a strategic plan. Any strategic plan. Read the mission statement, and ask what it tells you about what makes the organization it belongs to unique. All too often, the answer to that is “not much.” Rather than being defining statements of purpose, mission statements are often vague, generalized and designed to appeal to the lowest common denominator. It doesn’t have to be this way.
We often think we know what we mean when we use the term “strategic.” It’s self evident, right? Except, in my experience, it is very often not. Strategic is often viewed as a vague concept outlining general ideas that don’t really provide much guidance, direction or usefulness. Which is exactly what we don’t need more of. My take on what strategic looks like, and the meaning that you should be seeking.
We get taught the principles of inquiry at a young age. Who, what, where, when, why and how are essential dimensions of the work we do and changes that we make. The question that we most lose site of, though, is “Why?”